The Barsa Country Promotion Program, called Pro Terra Barcensis, was promoted in 2017 by the Association Ceangăilor Bârsa in order to promote this region through the intangible culture of the Csangos from the 10 Csango’s villages. Specifically for Transylvania, Barsa Country is also a multicultural region, besides the Hungarian culture, the Romanian and Saxon specifics will also be promoted, which during the years coexisted and influenced each other. In addition to the cultural aspect, the region is endowed with a natural environment and special geographical location, which gives the area unique and mystery.